Sold Out on You
Here's what we found in Sold Out on You. Every family is different — get a report that reflects yours.
Screen for YOUR familyParent's Guide to Sold Out on You
Sold Out on You (2026) is an upcoming South Korean romantic comedy series that premiered on April 22, 2026, on SBS and is available for global streaming on Netflix. The 12-episode drama, with each episode lasting approximately 70 minutes, centers on an 'enemies-to-lovers' narrative. It introduces Matthew Lee, a multi-talented farmer, CEO, and researcher known for cultivating rare ingredients, and Dam Ye-jin, a highly successful but insomniac home shopping host. Their lives unexpectedly intertwine through a business deal, leading to comedic clashes and a blossoming romance. The series is directed by An Jong-yeon and written by Jin Seung-hee, aiming to deliver a 'healing rom-com' experience. The show explores themes of work-life balance, personal struggles, and emotional growth, as both protagonists are depicted as successful in their careers but dealing with internal emptiness or health issues. Matthew Lee, initially perceived as prickly, possesses a warm heart, while Dam Ye-jin's relentless work ethic results in chronic insomnia. The narrative is set to develop their understanding and healing through their connection, often amidst the backdrop of a peaceful village setting. The series is designed to offer comfort and relatability to modern audiences facing burnout. Early promotional materials suggest a lighthearted tone with character-driven conflict, focusing on the dynamic between the contrasting personalities of the leads and a potential love triangle with Eric Seo, an executive director. The series is marketed as a refreshing and heartwarming romantic K-drama of 2026.
Things to Consider
Additional Context
Best For Ages
Ages 15+ is recommended. The series is officially rated 15+ by SBS. This recommendation is based on the genre being a romantic comedy with themes of work-life balance, chronic insomnia requiring medication, and nuanced character relationships, including a potential love triangle. While not explicitly graphic in content according to available information, these themes are best suited for older teenagers and adults who can understand the complexities of the characters' emotional struggles and romantic dynamics.
Good to Know
As 'Sold Out on You (2026)' has just premiered, detailed viewer reviews from parental guidance outlets are still emerging. The information provided is based on official synopses, cast interviews, and early promotional content. Content evolution across seasons or adaptations cannot be assessed at this stage. Parents should exercise caution and monitor early episodes for any unexpected content, particularly concerning emotional intensity and social dynamics, given the 'bickering' and 'insomnia' themes. The K-drama format often includes mild romantic physical affection (kissing, hugging) which would fall under a 'medium' severity for romance, even if not explicitly sexual.
What are you watching next?
Screen any title in seconds — even ones no one else has reviewed.
No credit card required — join hundreds of families